After many years in the industry, we who would
become the founders of Omvox knew what was needed
to become a viable hosted call center technology company.
We are not the first to build such a solution. In fact, we
had deployed several similar platforms over the past 15 years.
In fact, our last company was so successful that it was acquired
by a publically traded company for its unique technologies.
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Why You Need Hosting
For years, small and large call centers have been making
capital expenditures purchasing, licensing, maintaining
and upgrading their in-house technology solutions. In addition,
hosting your own ACD/PBX solution requires in house expertise
to manage the technology, as well as equipment to ensure
redundancy, reliability and uptime.
If your company generates revenue by selling product, why
should you develop expertise to manage technology? In the
past, the answer was that outsourcing the technology cost
too much. However, that’s no longer the case. In fact,
total cost of ownership using a properly designed hosted
solution will not only save money; ultimately, management
can focus on core competencies, and not be forced travel
tangentially along the communications technology path.
Focus on your business – on sales and customer relationships.
Don’t waste time handling technology.
The Players
What sets us apart from the competition?
We’ve implemented similar systems in the past. Each
time we’ve started from scratch, improving on results,
learning from mistakes, and perfecting the product. Each
iteration allowed us to view what we’d done with the
20/20 view of hindsight. Finally, we determined what would
be needed to develop the ultimate solution – one that
would not become obsolete, one that could grow with us,
with our customers, and with our business.
You see, previous versions have required compromises because
of technological limitations, cost concerns, as well as
the fact that marketing and sales departments were involved
in engineering decisions from the beginning.
Technology today has obviated many compromises of the past.
There is nothing that we wanted to include in this platform
that was not available. Economic concerns did not come into
play in the design or implementation.
The greatest advantage we had was the ability to let the
engineers design based on a functional model, as opposed
to a marketing model. This does not mean that sales and
marketing will hate the product. In fact, because we were
able to concentrate solely on the platform, topography,
system layout and intelligence engines, we find modifications
to suit requested customizations to be much easier. So instead
of building ‘neat fluff’ into the heart of the
platform, we can add anything to the final product –
look and feel, private labeling, call control, new features,
new subsystems, reports, data – with incredible ease.
Example: Loading Records
Carrier Grade System Architecture
Our primary goal is uptime – to that end:
No matter how nice a product is, how impressive the demos
are, how many neat features it has, if the system can’t
answer your calls, it’s worthless. That’s why
before anything else, we designed, configured and built
for uptime.
The Intelegen platform requires 4 subsystems for operation.
These are
- The Intelegen Server – the call routing engine
- Telephony Substrate - the hardware to take and make
calls
- The Intelegen Database
- Web Services System
Each subsystem has been highly optimized for speed and
efficiency, and each abstracts its input/output in such
a way as to abstract the other parts to a very high level.
Each subsystem has been designed around a clustering model,
and our implementation of the architecture takes advantage
of this. While in theory the entire platform with all the
subsystems could run on one individual machine, we have
at least three instances of each subsystem running on independent
hardware, using either a round-robin failover or clustering
methodology. Not only is each component running multiple
times – most machines have other subsystems running
in a standby mode for extra redundancy.
Equipment is housed in two ‘Tier One’ facilities
which are miles apart. These facilities have redundant entry
points for data and telephony.
Our telephony substrate is carrier and transport independent.
Calls can come in or go out via TDM or VOIP through multiple
carriers. Routing changes can be made on the fly, so that
if a particular carrier is having issues, we point traffic
elsewhere.
No matter how nice a product is, how impressive the demos
are, how many neat features it has, if the system can’t
answer your calls, it’s worthless. That’s why
before anything else, we designed, configured and built
for uptime.
Hierarchical Customer Model
Any deployment of Intelegen provides for multiple customer
usage. However, allowing multiple customers to utilize a
hosted service is an expected, standard feature. Intelegen
extends this capability by offering a hierarchical model,
where customers can have multiple customers, and users can
have filtered access to features from their level and below.
For example, assume customer A is a call center utilizing
Intelegen. Customer A has 3 of their own customers –
A1, A2, and A3.
Executives and Managers working for Customer A can have
access to all Customer A’s clients. Specific client
managers within Customer A can be given access to supervisory
functionality within A1, A2, or A3, or any combination of
the three. Client A1 will be given access only to their
relevant information, and will never see or know anything
about A2 or A3. If A1 has two projects they are dealing
with, they can split out their functionality into 2 sub-groups
A1A and A1B. A1 management will be able to see both sub-projects,
but their subordinates or clients can be given limited functionality
access to A1A or A1B. And so on.
Ease of Use
The end user experience of Intelegen requires very little
training. Agents new to CTI will find the interface intuitive.
Experienced users often require only one or two phone calls
to adapt to the system.
When we designed the interface, we decided not to require
custom software to be loaded on client machines. Instead,
we utilize a Flash based executable which allows for a very
natural feel. Using flash, we have a high level of control
over the presentation, as well as a very secure environment
for the user.
View presentation of a user
getting a phone call, etc.
Remote Monitoring
Managers, supervisors and customers can monitor the system
from anywhere there is a computer or internet access. Depending
on the level of functionality a login has, you can
- View current project statistics
- View current agent statistics
- View current or historical reports
- Listen to phone calls in real-time
- Barge in to phone calls in real-time
- Log out agents
- Lock out agents and supervisors
- Create, modify or remove campaigns, gates, skills and
phone numbers.
In fact, as long as you have internet access and the right
credentials, you can perform any supervisory task as if
you were seated at the system console.
view call control flash presentation
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